Steddy Robots

Artificial Life

Nick Stedman has been developing his modular robots for nearly a decade. As he prepares to build a business around his nascent technology, Nick sat down with Juice to begin the development of a new identity for Steddy Robots, and to hear our consultations on the best approaches for moving his business to the next level.

Originally conceived as artwork, the technology behind his touch-sensitive machines has evolved to encompass other fields including games and physical play, therapeutic health care and exercise.